Not a topic for a master thesis maybe, but I am curious about these kind of special effects ;)
Actually If You Wear Lichess Hoodies You Will Probably Get Kicked In General Chess Disscution Because It Is A Topic Of Off Topic Discussion
Um how is that supposed to happen?
(BTW people will report this for spam)
IDK, merely got some shirts^^
I guess wearing them at OTB opens generally attracts more amateurs than elite players to the site. Which in turn results in a deflation of the rating pool. So, yes, it does improve your rating then.
@achja I once wore a Lichess hoodie to a chess tournament(OTB). Everyone now refers to me as the "Lichess guy"